Honeymoons Website Case Study

Objective:

Generate users through free traffic sources

Strategic observation:

Traffic has increased almost 100% year on year since we started working on the site

Date:

Jan 2013 – December 2017

Services and Skills used

Keyword Research

We analyse the website's keywords and see where its biggest opportunities lie

Link Check

We check the links and strength of the domain and decide how the link profile can be improved

Structure Audit

We analyze the website structure to make sure it's correct and helping SEO efforts

Performance Check

We evaluate the site's performance and establish ways in which it could be improved

Speed Anaysis

We check site speed and establish which optimizations need to be made in order to improve it

Targeting Anaysis

We check the targeting of the site's content, keywords, links, and strategy and provide insights and advice

Error Check

Our checks pick up any critical errors on the site that hinder its performance

Idea and Strategy

We generate ideas and insights, and brainstorm strategy

Campaign Results

Increase in traffic

The website has increased almost 100% YoY for the past few years

Increase in leads

Leads generated from the website have almost doubled year on year

 

Increase in brand

The website has become the biggest honeymoon site on the African continent

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