Travel & Entertainment Website SEO Case Study
Website:
Vibescout.com is a 5 year old website that focuses on local things to do and events. During this campaign, the startup was accepted into Google Developers Launchpad and YCombinator Startup School in 2018
Objective:
Generate users through free traffic sources
Results:
Traffic increased from 50 users a day to 5 000 users a day
Date:
Jan 2017 – December 2017
Services and Skills used
Keyword Research
We analyse the website's keywords and see where its biggest opportunities lie
Link Check
We check the links and strength of the domain and decide how the link profile can be improved
Structure Audit
We analyze the website structure to make sure it's correct and helping SEO efforts
Performance Check
We evaluate the site's performance and establish ways in which it could be improved
Speed Anaysis
We check site speed and establish which optimizations need to be made in order to improve it
Targeting Anaysis
We check the targeting of the site's content, keywords, links, and strategy and provide insights and advice
Error Check
Our checks pick up any critical errors on the site that hinder its performance
Idea and Strategy
We generate ideas and insights, and brainstorm strategy
Campaign Results
9178%
YoY Increase in Organic Users
The website organic traffic increased from 756 organic users a month to 70,144 users a month
4864%
YoY Increase in Page Views
The website page views increased from 3,952 to 196,211 page views
6623%
YoY Increase in Organic Sessions
The website sessions increased from 1,280 to 86,055
About
A group of multi talented creators, strategists and managers, helping to turn raw ideas into tangible results. With the majority of our talented team based in affordable South Africa, we can provide the quality of the first world, with the prices of a third world country – a hard combo to beat. We’ve created, segmented and refined marketing tasks with some of the webs fastest growing sites.
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